KARCHER Thank Your Cleaner Day 2019 Media Conference

KARCHER hosted the “Thank Your Cleaner Day” in recognition of the contributions of cleaners towards a sanitary environment for all. It reached out to the domestic cleaning workforce through collaboration with Malaysia Association of Cleaning Contractors (MACC) to engage cleaning service providers for greater impact. La Leader Worldwide provided the PR consultation and service for this event, which was a huge success. It generated RM210k worth of PR value in terms of media exposure.