OVERVIEW
The United Worldwide Chinese Association (UWCA) 2024 Conference & Official Launch of the ASEAN Hub
Held at the Diamond Ballroom, EQ Hotel, bringing together 220 guests for an evening of international engagement and celebration. The event marked the official introduction of UWCA’s ASEAN Hub in Malaysia, serving as a platform to strengthen regional connections and collaboration.
The programme featured a curated gallery showcasing works from 10 China-based artists, alongside cultural performances and a formal launch ceremony. Combining conference elements with exhibition and experiential design, the event delivered a seamless and culturally immersive experience.
A landmark international conference marking the official launch of UWCA’s ASEAN Hub in Malaysia—bringing together 220 distinguished guests for an evening of cultural exchange, strategic engagement, and brand presence.
